Vân told me about Schematic. I'm quite impressed by the novel mode of interacting with the site they employ: in addition to the conventional way of navigating between pages using links, you can "zoom out" and view the entire website as a collection of individual pages, similar to how you might view all 20 pages of a Word document at once by setting the zoom to something like 10%. I found it very intuitive to zoom in on a particular page; just click (or double-click, as I initially did) on the page you want. All in all, I think this is a good example of how a site can show off its creative bona fides without sacrificing usability altogether.
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